Kellogg’s has apologized for the racially insensitive artwork on the back of its Corn Pops boxes.
In the artwork, several cartoon characters in the shape of corn kernels are doing things like shopping, surfing, sunbathing, and so on. But as Saladin Ahmed, author of the Marvel Comics series “Black Bolt,” pointed out, there is only one darker-colored corn kernel character, and that character is the janitor.
“Why is literally the only brown corn pop on the whole cereal box the janitor?” Ahmed wrote Tuesday on Twitter. “This is teaching kids racism.”
Hours later, Kellogg’s responded on Twitter with an apology and a promise to replace the artwork: “Kellogg is committed to diversity & inclusion. We did not intend to offend – we apologize. The artwork is updated & will be in stores soon.”
— Saladin Ahmed (@saladinahmed) October 24, 2017
Kellogg is committed to diversity & inclusion. We did not intend to offend – we apologize. The artwork is updated & will be in stores soon.
— Kellogg’s (@KelloggsUS) October 24, 2017